Privacy Policy
Comprehensive data governance policies governing the collection, processing, safeguarding, and disclosure of personal information.
Last updated: 4 November 2026
This Privacy Policy explains how Nexora Consumer Brands ("Nexora", "we", "us" or "our") collects, uses, stores and shares information when you visit our website, browse products, contact us, place an order, or participate in a business or e-commerce partnership. Please read it together with our Terms of Service and Refund Policy.
1. Who We Are and Scope
Nexora Consumer Brands operates from Islamabad, Pakistan and provides consumer-product distribution, online retail, wholesale enquiry and digital-commerce services. Depending on the product or arrangement, Nexora may act as a distributor, seller, marketing and order-management provider, or e-commerce partner for an independent brand owner, manufacturer or supplier. This policy applies to information handled through our website and our related customer communications. A third-party website or service that we link to may have its own privacy policy and practices.
2. Information We May Collect
The information we collect depends on how you interact with us. It may include:
- Identity and contact information: name, email address, telephone number, WhatsApp number and communication preferences.
- Order and transaction information: products, variants, quantities, prices, order history, payment method, payment status, delivery instructions, order reference and customer-service correspondence.
- Delivery information: recipient name, delivery address, area, city, postal or routing information and contact details needed by a courier or fulfilment provider.
- Enquiry and partnership information: the contents of messages submitted through contact forms, email, WhatsApp or other channels, and business information voluntarily supplied by prospective suppliers, brand owners, manufacturers, distributors or commercial partners.
- Technical and usage information: IP address, device and browser characteristics, operating system, approximate location derived from technical data, pages viewed, referral source, timestamps, and interactions with website features, where collected by server logs, cookies, analytics or advertising technologies.
- Preference and marketing information: language settings, saved cart information, consent or opt-out choices, and whether you interact with our marketing communications, where those features are used.
Please do not send payment-card PINs, passwords, identity documents or other sensitive information through ordinary contact forms, email or WhatsApp unless we specifically request it through an appropriate secure process.
3. How We Collect Information
We may collect information directly when you place an order, complete a checkout or contact form, subscribe to or respond to a communication, contact us by email or WhatsApp, or discuss a wholesale or commercial partnership. Some information is collected automatically through server logs, cookies, browser local storage, session technologies, analytics tools and advertising tags that may be active on the website. We may also receive relevant order, payment, delivery or technical information from service providers involved in completing a transaction or operating the website.
4. How We Use Information
Subject to applicable law, we may use information for purposes including:
- processing, verifying, confirming, managing and fulfilling orders and enquiries;
- coordinating inventory, packing, dispatch, delivery, returns, replacements, refunds and customer support;
- sharing necessary order information with the relevant brand owner, supplier, manufacturer, fulfilment partner or courier where that party is involved in the transaction;
- responding to contact-form submissions, complaints, wholesale enquiries and partnership proposals;
- processing payments, reconciling transactions, preventing fraud and investigating suspicious or disputed activity;
- operating, maintaining, securing, troubleshooting and improving our website, products and services;
- measuring website performance, advertising effectiveness and campaign conversions, and improving the relevance of our advertising, subject to applicable choices and controls;
- sending service messages about orders, deliveries, enquiries, account or policy changes;
- sending promotional communications where permitted by law and, where required, with your consent or choice; and
- meeting legal, tax, accounting, regulatory, audit and law-enforcement obligations, and establishing or defending legal claims.
5. Cookies, Local Storage, Analytics and Advertising
Our website may use cookies, session identifiers, browser local storage and similar technologies. These may be used to keep the website functioning, remember language or shopping-cart preferences, support checkout, protect the website, understand website usage and measure advertising performance. For example, cart information may be stored in your browser so that items remain available while you navigate the site.
We may use analytics and advertising technologies provided by third parties, which may include Meta (Facebook and Instagram) Pixel and Google advertising or measurement tags, where installed and enabled. These technologies may collect or receive information such as IP address, browser or device identifiers, pages or products viewed, buttons or checkout events selected, referral information and conversion events. Depending on the provider's settings and your choices, this information may be used to measure campaigns, understand activity on our website, build or use advertising audiences, and show or optimise advertisements on that provider's services.
Third-party providers may use cookies or similar technologies and may process information under their own privacy terms. Their collection and use of information is governed by their policies, not solely by this policy. You can manage cookies through your browser settings and use available platform controls to manage advertising preferences. Blocking some technologies may affect cart, checkout, language or other website functions. Browser or platform controls do not necessarily stop all server-side or essential processing.
6. How We Share Information
We do not sell personal information to data brokers for money. We may disclose relevant information, limited to what is reasonably necessary for the purpose, to the following categories of recipients:
- Brand owners, manufacturers and suppliers: where they need order or customer details to confirm product availability, coordinate stock, fulfil an order, handle a product issue or provide agreed partner services.
- Fulfilment and logistics providers: couriers, delivery companies, warehouses, dispatch teams and freight providers that need recipient and order details to deliver goods.
- Payment and financial providers: banks, payment gateways, wallet providers and fraud-prevention services to process, verify, reconcile or protect transactions.
- Website and business service providers: hosting, domain, website maintenance, email, customer-support, security, analytics and technical service providers.
- Advertising and analytics providers: services such as Meta and Google, where their tags or tools are used, for analytics, attribution, conversion measurement, audience and advertising functions.
- Professional advisers and authorities: lawyers, accountants, auditors, regulators, courts, law-enforcement agencies or other parties where disclosure is reasonably necessary to comply with law, protect rights, investigate fraud or respond to legal process.
- Business transfers: a purchaser, successor or relevant adviser in connection with a proposed or completed merger, restructuring, sale or transfer of all or part of our business, subject to appropriate safeguards and applicable law.
We do not authorise service providers to use customer information for purposes unrelated to the services they provide to us, except where they act independently under their own legal responsibilities or policies.
7. Third-Party Brands and E-Commerce Partnerships
Some products offered through Nexora may be owned, manufactured, supplied or fulfilled by independent third parties. Where Nexora works with a brand owner, manufacturer, supplier or other commercial partner, relevant customer, order, delivery or enquiry information may be shared with that partner to the extent necessary to operate the arrangement. The specific responsibilities of Nexora and the partner can vary by product and written agreement. A partner receiving information for its own purposes may handle it under its own privacy practices and legal obligations.
8. Payment Information
Payment methods may include payment gateways, bank transfers, mobile wallets or Cash on Delivery, depending on the product and checkout options offered. Payment providers may collect and process payment details directly under their own terms and privacy policies. We may receive transaction references, payment status, payer or remittance details and other information needed to confirm and reconcile payment. We do not intend to collect or store full payment-card numbers, card security codes or digital-wallet PINs on our website servers. The actual handling of payment data depends on the payment method and provider used.
9. International Processing and Transfers
Our website, hosting, email, analytics, advertising, payment, communications or other service providers may operate in Pakistan or other countries. As a result, information may be processed or stored in a country other than the country where you are located. Privacy and data-protection laws may differ between countries. Where applicable, we take reasonable steps to use service providers and arrangements that protect information and to comply with legal requirements governing cross-border processing.
10. Data Security
We use reasonable administrative, technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure. Measures may include access restrictions, secure connections where supported, service-provider safeguards, system maintenance and limited access to information by personnel who need it for business purposes. No website, email transmission, storage system or internet service can be guaranteed to be completely secure. We therefore cannot promise absolute security, but will take reasonable steps to address suspected incidents and meet applicable legal obligations.
11. Data Retention
We retain information for as long as reasonably necessary for the purposes described in this policy, including order fulfilment, customer support, accounting, tax and regulatory records, fraud prevention, dispute handling, enforcing agreements and establishing or defending legal claims. Retention periods depend on the type of information, the reason it was collected, applicable legal requirements and operational needs. When information is no longer required, we may delete it, securely destroy it or anonymise it where reasonably practicable and legally permitted. Backups and records held by third-party providers may persist for a limited period under their retention processes.
12. Your Choices and Privacy Requests
You may contact us to request access to or correction of personal information that we hold about you, to ask questions about our processing, or to request deletion where applicable. We may need to verify your identity and clarify the request before acting. We may retain information where required or permitted for legal, tax, accounting, security, fraud-prevention, contractual or dispute-related purposes. We will handle requests in accordance with applicable law and explain if we cannot fulfil a request in whole or in part.
You may opt out of promotional emails by using an unsubscribe mechanism where provided or contacting us. You may ask us to stop sending promotional WhatsApp or other direct marketing messages. Even if you opt out of marketing, we may still send essential transactional or service communications about an order, enquiry, delivery, security matter or legal notice.
13. Children's Privacy
Our website and services are intended for general consumers and business users and are not designed to knowingly collect personal information directly from children without appropriate authorisation. If you believe a child has provided personal information to us inappropriately, please contact us so that we can review the matter and take appropriate steps, subject to applicable law.
14. Third-Party Websites and Services
Our website may contain links or integrations for third-party websites, social networks, payment providers, courier tracking services, translation tools or messaging platforms. We do not control the privacy, security or content practices of those third parties. Your use of those services is subject to their own terms and privacy policies. We encourage you to review those policies before providing information directly to them.
15. Changes to This Policy
We may update this Privacy Policy to reflect changes in our website, services, business arrangements, technologies or legal requirements. The revised version will be posted on this page with an updated "Last updated" date. Changes take effect when posted unless a later effective date is stated. Where required by law, we will provide additional notice or seek consent.
16. Contact Us
For privacy questions, access or correction requests, deletion requests or concerns about how information is handled, contact us using the details below. Please include enough information for us to identify the relevant enquiry or order, but do not send passwords, payment-card security codes or other highly sensitive information by ordinary email or WhatsApp.
Email: info@nexoracb.com
WhatsApp Support: +92 336 5776057
Business Location: Islamabad, Pakistan
Important: This policy describes our intended information-handling practices. Actual practices depend on the features, tags, payment methods and third-party services enabled on the website at the relevant time. We review this policy when those arrangements materially change.